Sometimes, when I am halfway through an article, I realize, ‘This is another piece of AI-written content.’ In such a scenario, I usually stop reading. The reason I’m annoyed isn’t that the content is bad. It’s the way it is written. Many paragraphs start with “Furthermore” or “Additionally.” This makes me assume that the writer […]
Sometimes, when I am halfway through an article, I realize, ‘This is another piece of AI-written content.’ In such a scenario, I usually stop reading. The reason I’m annoyed isn’t that the content is bad. It’s the way it is written.
Many paragraphs start with “Furthermore” or “Additionally.” This makes me assume that the writer is trying to hit a word count. Sometimes after reading a long block of text, I realize this could have been said in three sentences. Then there is a strange corporate voice that doesn’t sound human at all. I think modern-day readers can easily spot AI-written content.
To fix this weird AI feel, you don’t have to replace just a few words. You have to go beyond this. Having this in mind, I decided to share some tips to make your content sound human. So keep on reading each part till the end.
Before we get into learning the method to fix your AI content, let’s discuss a few common signs that can make your content look AI-generated.
AI writing often contains predictable language patterns. With a little judgment, you can easily notice the same sentence structure throughout the whole content. One sentence raises a point. The next one explains, and then there comes a transition that introduces another point.
The same pattern keeps on repeating throughout the whole content piece. You can also see words repeating:
AI can generate content that sounds just right, but it often lacks human judgement and context. For instance, if you ask AI how to write marketing content, it might give you points like these:
AI might give you these points:
These points are not necessarily wrong. They are simply too broad and surface-level.
Here, a human would be more specific and may give details according to different scenarios.
For instance, instead of simply saying “Know your audience,” a human may ask whether you are separating new subscribers from existing customers. Are you changing the message based on purchase history? Are you using a different offer for first-time buyers?
Specificity based on situations makes the content feel helpful and real. AI content lacks this and feels generic.
Another telltale sign of content being AI-generated is that it uses a summarization approach when discussing the topic.
It uses concise language, even when the situation requires a detailed explanation. Concise wording doesn’t always work, especially when you’re describing hands-on experience of something.
By now, you may clearly know the problem with AI content. So let’s learn the proper way to fix it.
Do not let your content simply repeat the existing information by adding a few model words like “may” or “might.” Take a position when the subject allows it.
You have to explain clearly what matters the most and then point out where something falls short. Share your clear observation that comes from your understanding of the topic.
For instance, rather than just saying, “Businesses should create high-quality content,” tell clearly what quality means for a specific audience.
That is a stronger observation and gives the audience the right direction. Your content does not need to be controversial. It should add a human interpretation.
Now that’s pretty obvious. Many of you already know the overused buzzwords and filler phrases like “in this digital world” or “delve into.” Here are some more of them that you might not know but can make your content look AI-generated.
If you are using AI-generated drafts, look for these phrases and try removing them.
Ask yourself a simple question:
If I were the reader, what would I need to know about a subject? You might think about:
For example:
An AI-generated article about improving product pages just gives a generic explanation of improving visuals, content, and layout. This gives the reader little knowledge.
You can make it more helpful for humans by adding specific explanations, examples, personal experiences, and stats, along with visual elements such as images to guide the users. This specificity can make your content sound real and written by a real person.
AI-generated content can provide useful guidance and insights, but it often misses the real-world experience of something that only a human can feel and share.
So, to make your content sound natural and human-written, you can add:
Google, in its 2026 guidance on generative AI features, highlighted the importance of non-commodity content. This means your content may perform better if it is original and expert-written, and features firsthand experience, proprietary data, and specific real-world case studies.
So instead of rewriting or summarizing the information already available online, bring your real value to the topic by adding your personal experience.
A number of times, I’ve read content that feels like a chatbot explaining things to me. The sentences are grammatically correct, but they all sound the same.
A few days ago, I read an article about increasing e-commerce sales. Every introductory line after a heading followed the same sentence structure and wording. For example:
Images are valuable, as they…
Descriptions are important, since they…
Reviews are crucial because they…
And it kept on repeating for other things as well.
This type of rhythm is pretty obvious. Readers can catch this AI pattern. So check your content carefully. You have to break predictable AI patterns.
Use a mix of short, medium, and long sentences, as it can help break the typical AI pattern. Human writing uses sentence structures that are not easily predictable, unlike AI text, where certain sentence patterns keep on repeating. So edit your text considering these aspects.
You can also get assistance from AI text humanizer. Such tools can help fix the repetition in your content and vary sentence length. I find these tools pretty useful when I’m short on time. You can humanize your content through such tools to improve sentence structure and wording.
A human-written text actually feels personalized. It should match the audience’s caliber, interests, and expectations. To achieve this, study your audience clearly first. Understand who they are. What do they know already? What problems might they want to solve?
The responses should influence your content.
For example, you would not explain SEO to a marketing director the same way you would explain it to a novice. The first audience might like strategic insights. A beginner might require simple explanations and examples.
So when you write something, consider your audience’s goals, experience levels, and common pain points. Try to give examples that they can relate to.
Your goal should not be to bypass AI detectors. And do not consider AI detection as the decisive factor to judge your final quality text. I’ve read articles that give very low AI detection scores on popular AI detectors, but they clearly sound AI-generated. This shows that AI detectors should not be your final judge.
Instead, after finishing your draft, read the content like a reader who actually needs an answer to a particular query.
Ask yourself:
Does this help?
Is it specific?
Is this content relevant to my question?
Also, is this in line with Google’s current search guidance? Google says its spam policies apply to all content, regardless of how it’s created, including content created using generative AI.
Your goal should be to create content that is helpful, sounds real, and adds a unique value to the topic. Content created with this approach would not sound “too AI.”
Changing a few words is not enough to make your content sound natural and human-written. You have to add a clear point of view. Generative tools often give generic explanations to make content suitable for anyone. But it often sounds very generic. Add specific details that don’t sound generic.
Break the repetitive content pattern and refine the tone and information to make it suitable for the specific audience. After refining content, read it from a reader’s perspective, not as an AI detector that judges content on the basis of an AI score.
Next time you feel your content sounds too AI, try fixing it through these approaches and give readers something worth reading.
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