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Our commitment involves ensuring that our stores feature a wide selection of products from The North Face. We have staff that is passionate about The North Face, its products, and the athletes they sponsor. The North Face staff is enthusiastic about assisting you in finding the right North Face outerwear, footwear, and gear for your exploration or next adventure. Our second shop in Winnipeg, Manitoba, Canada, opened in the same manner. In 2011, we launched our third store in Saskatoon SK Canada. We renamed the stores “The North Face – Regina”, Winnipeg & Saskatoon, respectively in 2013. This was done to show our new partnership with The North Face Canada. In comparison to the past, you can see that The North Face has not purchased us. We are their partners, and they trust us. Be on the lookout for our grand reopening in 2020 as Prairie Summit Shop. This will have a more extensive selection of North Face gear in Canada than before. We will have more reputable brands available in our stores and on our website, such as Helly Hansen Smartwool Black Diamond Kombi Sports Kombi Sports Black Diamond Smartwool.
 
The store has been receiving positive feedback mainly due to customer service, the selection of quality outerwear and the knowledgeable and friendly staff. Customers have reported that the store also has an excellent lineup of sale products. The staff are also willing to help in case of any form of exchange of items. Saskatchewan consumers believe it is the best store in Saskatoon to buy cold-weather gear, thanks to the store's efforts to continuously update its items by stocking something new always. The store is also preferred due to its commitment to ensuring they remain safe even after the outbreak of the pandemic. This is what one of the customers had to say. The shop has good customer service, and I got good products. The reports of the store’s products and customer service from customers ensure the success of the shop. So, welcoming staff enable the company to be competent in the outerwear industry.