I Q Research

Our participants don't see the world through one-way glasses, don't see their emotions back at them, and they don't have to be vulnerable in the moment. That takes a lot of comfort and the right amount of time for most. At Intact Qualitative research, there are no faux-style living spaces or one-way mirrors. Instead, you will find five distinct, flexible areas with contemporary residential furniture and housewares within a modern, loft-style two-story home. The difference was noticeable to the focus group participants. They feel like they are at home because they know it is real. This is how clients get the “aha!” moment. At Intact Qualitative research, our clients experience what they have been searching for. We are a family business, founded in response to the issues our ten years of experience in working in other research facilities observed. We understand that you have to be more relevant today's customers-driven culture to succeed in market research. A 20-foot-high ceiling, fifteen rotating art installations every year, and skylights were installed instead of the one-way mirrors you hated. We know you didn't like the bland location in San Francisco's office park, so we downsized to a vibrant, tech-driven South of Market area that is constantly evolving. And we are a hands-on, get-it-right-or-get-out-of-our-shop team with a style-and-substance mindset. Come see for yourself.