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We founded Jungle Room by BWH Plant Co because we missed having a home base, a place to connect with other plant lovers. Our location in central Florida quickly grew from a small retail space to a hub of plant enthusiasts from throughout the region. The future of Jungle Room's retail, e-commerce, and brand strategy. Jungle Room's future is unlimited. Our goal is to offer the most unique and exclusive plants, planters, and plant accessories. We will continue to develop our online shop and invest in technology that helps our customers discover new plant products. Digital marketing strategy for Jungle Room by BWH Plant Co. We first focus on using social media directly to communicate with our customers. Our social media profiles show high-quality, attractive images and videos of plants and accessories. We also engage in active dialogues with our followers, responding to their comments and queries. Customer engagement is our primary goal. Jungle Room by BWH Plant Co also use digital marketing tools such as Facebook ads, Google AdWords, and other online advertising options to drive traffic to our website. We track the return on investment for each advertising source using Google Analytics, our marketing automation software, and our POS system. We establish our return on ad spend (ROAS) goals, calculated as total ad revenue divided by total ad spend. We optimize our digital ad campaigns by increasing or decreasing budget allocations based on ROAS metrics. Jungle Room uses the
 
The Jungle Room boasts an excellent reputation with customers. Brian and Sara stand out for their professionalism, plant knowledge, and helpfulness. Numerous reviewers appreciated being guided in their plant selections and being presented with a diverse selection. The plants were found to be in good condition, which delighted first-time and repeat visitors. Other service reviews focused on advice on how to move plants and returning. One customer who made a mistake in shipping was so pleased with their experience that they shared it. Some customers even said they would return to the business soon because of the excellent service and vast plant selection. Happy customers appreciated the "great experience" and commended the caring employees. The shop and plants were also described as beautiful, which contributed to the welcoming atmosphere. The shop is therefore highly recommended for plant lovers.
 
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