Reliable History of McKay Advertising + Activation- Tampa Bay's First Digital Agency Mckay Advertising + Activation was founded in 2005. McKay became Tampa's top digital marketing agency partner. We intentionally added the term "Activation" to our names. Our name is a clear representation of our purpose, vision for how we build partnerships with clients, and the goal to help businesses reach their goals quantitatively and qualitatively. It also reflects our commitment to action and positively impacting brands, revenue, and growth, as well as our agency. Our culture rejects traditional advertising agency roles. It forces us to innovate and create. Our Activation Bridge is more than a strategy frame; it's a methodology that can be applied to all projects and clients—positively impacting results. The Activation Bridge also eliminates the weak metrics and vanity metrics used by other advertising agencies in the past and emphasizes ROI, return on advertising spending, or revenue—our rhetoric.
McKay Advertising + Activation garners rave reviews across the board. Clients laud the company for being customer-centric and innovative, with a proactive and capable team. The agency excels in digital marketing, making them an expert in their field, and employing a digital communications audit tool to evaluate client marketplace offerings. Bob McKay is considered an inspiring leader and mentor, and his teams help clients comprehend the digital landscape better. They provide a fruitful partnership for the AM&AA - Tampa Chapter and boasts a sterling reputation in the industry as one of the most future-oriented agencies. McKay also prioritizes community involvement and returns on investment, making it a household name in Tampa Bay's advertising world. Clientele applaud the agency's ability to stay ahead of the curve on industry trends and be a collaborative, fun team. Clients recommend Mckay for all digital marketing needs.
