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Stage-One PR Company will begin by conducting an in-depth analysis of the online status of William A. Barousse to learn where the company currently stands and the most effective methods for building a positive online reputation. Various online tools will be used to check the current reputation of the company, while researching will also be essential to learn more about the products or service that William A. Barousse offers to its clients. Stage-One PR will then evaluate the company's current reputation and the best approach to improve its online reputation. Some of the key areas that will be concentrated on include social media, customer review websites, and search engine results. This is because, in today's world, social media and company review websites are the most beneficial tools used by users to learn about a company's reputation. Therefore, knowing what people say on these sites will help the company better understand its reputation. Also, the company's search results on engines like Google should be monitored (Huang et al., 2020). Improving the company's online reputation is essential for marketing purposes as it increases customer confidence in the company. Reputation management is vital in today's market because potential customers always check a company's reputation online before they can make their purchase decisions. Therefore, working on a company's online reputation will increase sales and profits by attracting more customers. Task 1: Stage-One PR reputation management service for William A. Barousse Objective: Develop and execute a reputation management plan for William A. Barousse. Stage-One PR will come up with a reputation management plan designed to enhance customer confidence in the company and its services. This reputation management plan will ensure that the company's online reputation is built and maintained effectively in all the essential platforms. Stage-One PR reputation management plan for William A. Barousse Goals Strategy Actions Timeline To assess the company's online reputation, identify problems, and develop solutions Researching online Research the Internet to discover the company's reputation Per week Available tools Use online tools to find out if the company is present on the internet financial sites and company review sites User feedback Check out what the users say on the company's social media accounts and company review pages. Evaluate the company's current reputation and develop a plan to enhance it Analyzing tools Use online tools to research the reputation of the company Per month Social media sites Analyze the company's social media sites to discover the comments from the users