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Primitive Archer Magazine: An Introduction Primitive Archer Magazine was created for archery enthusiasts who are outdoor fans and hunters. Primitive Archer has been passing on traditional archery traditions since 1992. Primitive Archer Magazine is published six times a year. Each issue contains a collection of advice and guidance for those interested in archery, hunting, and outdoormen. Each issue has new how-to features, archery history articles, and hunting tips, along with personal anecdotes from other readers. The entire collection functions as a living "Bowyer's Handbook." It is also broad market archers with a diverse range of backgrounds, so readers, whether they are self-taught or experienced learners, can benefit from the knowledge and experience of many. The quality of every one of these "arrows" comes from being an essential part of your arsenal for archery information. Slogan: The Best Way to Reach Archers and Bowyers Segmentation Research 1. Primitive Archer is a group of 75,000 hunters who embody what hunting should be all about. 2. Primitive Archer focuses mainly on "how-to" articles and resources about the history and construction of bows, special material and arrows. 3. Primitive Archer subscribers have the financial resources to support your product. 83% have their own homes, and 55% have completed college. 4. Primitive Archer magazine readers spend an average of 2.6 hours with it each issue. 5. Primitive archery has become the fastest-growing segment in the hunting industry. This lucrative market is dominated by our magazine. 6. Advertising rates are a very cost-effective and competitive method to reach this market segment.