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PPC Management PPC management begins with understanding your customers. We provide an in-depth look at your customers by meticulously examining your customer-buying habits and examining their motivations. What can you do that sets you apart from the competition? What would you do to change your image from the rest? The process includes the client/customer acquisition costs and desired revenue goals. How do you want your target customer to generate revenue? Other things to consider are your market share and how to gain more space in the market. Do not worry about identifying which keywords, ad copy and landing page generate revenue. You can monitor the whole visitor journey, from pre-click through post-click. Tracking technology enables you to assign revenue by keyword, ad copy, and landing page.
 
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