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C-K America's largest independent agency. Multi-disciplinary. Cross-functional. Fully integrated. Full of substantial brand, media, creative, programmatic, analytics, PR/Social, digital strategy, user experience, and search engine optimization resources. Our team is not only integrated but interconnected. All of it is under the same roof. Full stop Whatever pitch comes your way, advertising agencies focus on creating awareness. Most approaches are rooted at the beginning and end there. How should we communicate and to whom is not the main question. Communication is full of creative, memorable executions. Execution is something that many people remember and celebrate, things that resonate with consumers. However, such insights are often overlooked because they don't yield the desired results. This model is not our paradigm, nor is it the ultimate outcome. Our concept is built on assisting brands in communicating with the right people. Communication is above branding and awareness. This is where the money is. It is in our hands to persuade a person to buy a brand, which eventually leads to revenue growth. This is about forming real, lasting relationships, not just to the brands. It's not just about being social. The winners in this sound straightforward. The sure-win brands that transcend the one-time transaction to have fans are essential to their business model. This brand strategy brings in more customers and keeps them coming back, increases revenues, and continues doing so in large numbers, and even more. Making Friends
 
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