BLAZE IP

May 24, 2022, Quebec Company (the “Company”) will have to sell their products in compliance with the province’s new language laws. The packaging, labelling, signage, advertising, and packaging requirements set by the Charter of the French Language (the “Charter”) will make a range of previously non-conforming Company practices illegal starting June 1, 2025. Owners of all non-French trademarks must register them with the Quebec trademark office to continue to use them and sell their products to Quebeckers, which might include updating packaging and trademarks.