Friendly staffEfficient processMarket researchProfessional environmentValued opinionsLocal business
About this business
Our passion is our curiosity.
30+ years of curiosity and knowledge of what works in market research.
For over 25 years, we have stayed curious and adapted.
Many decades of knowledge and experience in market research practice.
All sectors and company sizes market research experience.
Complex data is our focus, so we know there are no one-size-fits-all solutions to market research. Every market research project receives the individual attention it deserves.
Work with us and see for yourself. Contact us today for a free consultation.
Market research services
Research design consultation
Focus groups (traditional and in-home).
Interviews in depth & intercepts in person
Bulletin boards online
Sampling strategy
Online & mobile surveys
Statistics analysis (e.g. MaxDiff, Bayes, etc.)
Information visualization
Interactive dashboard reporting.
Reviews Summary
The participants' perceptions are overwhelmingly positive in the reviews. The atmosphere and employees at the research facility are consistently positive, with characterizations such as "friendly," "consistent," and "efficient." The respondents generally had a favorable outlook on the research process, noting that everyone was professional and that their new product ideas were valued. There is a lot of excitement in the comments, with multiple individuals mentioning a “positive” and “unique” experience. One participant notes, “they are a great market research company;” another praises this business model, stressing that they are NOT telemarketers. They are differentiating a pay proposition that rewards participants for their feedback. A sense of community can be seen in the Germantown location; however, the positive reviews are about American consumerism. These comments are well-written, with no complaints about the firm's services.
Frequently asked questions
7 questions
What do Advantage Research, Inc. clients say about the work?
Clients frequently praise the professionalism of the staff, the punctuality of sessions, and the overall efficiency of the process. Many have noted that their opinions were valued during research studies, highlighting a positive experience from start to finish.
Does Advantage Research, Inc. offer focus group participation in Madison?
Yes, they provide focus group participation as part of their market research services, which also include online surveys and product testing. This tailored approach ensures that each project receives the individual attention it requires.
What hours is Advantage Research, Inc. open for consultations?
Their hours are Monday: 8:00 AM - 5:00 PM, Tuesday: 8:00 AM - 5:00 PM, Wednesday: 8:00 AM - 5:00 PM, Thursday: 8:00 AM - 5:00 PM, Friday: 8:00 AM - 5:00 PM, Saturday: Closed, Sunday: Closed.
Can I get a consultation for research strategy development?
Yes, they offer consultation services that include research strategy development, study design services, and data interpretation, ensuring a comprehensive approach to market research tailored to your needs.
How does Advantage Research, Inc. ensure quality in their market research?
With over 30 years of market research experience, they utilize proven methods tailored to each project's unique requirements, ensuring effective results across various sectors and company sizes.
What types of data collection does Advantage Research, Inc. provide?
They offer a range of data collection services, including qualitative research, quantitative research, and market analysis, allowing clients to gather comprehensive insights tailored to their specific needs.
Where is Advantage Research, Inc. located?
W162N11840 Fond Du Lac Ave, Germantown, WI 53022, USA
Location & directions
Madison, Wisconsin
Advantage Research, Inc.
Paid Focus Groups
Address
W162N11840 Fond Du Lac Ave, Germantown, WI 53022, USA